When Unlisted Collection opened Basque Kitchen by Aitor and asked us to brand it, we couldn't say no. The challenge was to represent the heritage and history of the Basque country to represent Chef Aitor and the restaurants cuisine as best we could visually.
Aquí Design was tasked to brand the one Michelin Star Basque Kitchen by Aitor.
We took inspiration from the earthy Basque country side and applied that to the colour palette. The typography used is based off the Gothic heritage Basque country used in their signage. The handwritten touch of “by Aitor” is to create a personal element by the Chef himself. The Lauburu symbol is prominently used through branding collateral as it represents the unity of the Basque people.